Turner Broadcasting channels TBS and TNT pitched their new lineup to advertisers and the press this morning in New York. The big story is that TBS and TNT will be streaming their linear channels online and on new iPhone and iPad apps, becoming the first national entertainment channels to do so (sister channel CNN started testing it out last year).
You can read more from the upfront at Lost Remote, but we also had to share a clip presented by Conan O’Brien at the upfront. O’Brien joked to the crowd that he pitched TBS on a new morning show “shot entirely from the rear-view camera of a Toyota Sienna.” The result is “Wake Up and Back up.”
“I think CNN should really consider this, ” O’Brien joked at a luncheon following the presentation.
(Sources: TBS and MediaBistro.com)